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Mobile Marketing

Maximize the effectiveness of marketing activities (ATL/BTL over traditional/digital mediums) by integrating & including mobile marketing as part of the marketing mix


  • Customized

    & Result-driven solutions

  • 10 Awards

    & 9 Nominations

  • Integrated

    solutions

  • End-to-end Mobile

    campaign management

  • Send Promotional Messages (SMS & Voice)

    Send high volume promotional voice and text messages to customers while ensuring those with DND activated are not spammed as per the TRAI rules

    • Personalized SMS (text, picture, flash & MMS)
    • Detailed SMS delivery reports
    • Voice-based messages (OBD)
    • Detailed OBD dialed and dropped calls report
  • Send Transactional Messages (SMS & Voice)

    Deliver high priority transactional voice and text messages within seconds with multiple gateway routing and track status with detailed reports

    • Transaction alerts
    • Detailed delivery reports
    • Important communication (e.g. flight cancelled)
  • Capture Leads

    Build opt-in database of mobile numbers by capturing it through various mobile marketing tools

    • Keywords
    • IVR
    • Missed Call
    • Long code & Short code
    • Toll-free number
  • Automated SMS & Voice Campaigns

    Welcome subscribers with a series of automated SMS & Voice campaigns and strengthen customer relationships by sending automated greetings on birthdays

    • Welcome SMS & Voice campaigns frequency & time
    • Automatic SMS & Voice campaigns
    • Greetings to be sent on the date or a day before the birthday
    • Detailed reports
  • Information-on-Demand

    Provide the desired information instantly by eliminating long waiting time for a customer service associate to respond to telephone calls and emails

    • Store/Branch/ATM locator over SMS
    • Prompt & instant automated responses over SMS & Voice
    • Account Balance & other information over SMS & Missed Call
  • Click to Call/Connect

    Give customers the option to request a call back to get their queries answered thus eliminating the waiting time while calling the customer service number

    • Enter contact number on web or SMS to a particular keyword
    • Receive a call-back soon
  • Polls, Surveys & Contest

    Engage customers by conducting surveys, polls and contests over mobile and announcing the results in real-time

    • Polls, surveys & contests over SMS, missed call and IVR
    • Response analysis & winner announcement in real-time
  • Mobile Coupons

    Gratify customers, up-sell & cross-sell and induce trials with redeemable mobile coupons

    • SMS mobile coupons generation
    • Redemption & tracking of correct mobile coupons through the redemption mechanism
  • Customer Feedback

    Get feedback from customers to improve the quality of service/products thus helping in customer retention

    • Feedback over SMS & Missed Call
    • Acknowledgement with a thank you SMS
  • 24/7 Live Support

    Get your queries/issues resolved quickly by our dedicated and knowledgeable customer support team